Menu display stands are an integral part of cafe furnishings, which provide not only a functional, but also a design effect. They are used to tell customers about the delicious offer in an informative and equally attractive way.
However, it is also important to choose the right size for these stands, as this not only improves the overall layout, but also ensures that the menu is easy to understand. This can attract more customers and boost sales.
Therefore, in this article, we will focus more on what size menu display stands are the best choice. Let’s find out how to choose the most suitable stand size for the space.
Take into consideration cafe’s menu
Menu display stands serve as a way to tell customers about the available food offer in a perceptible way. Therefore, what kind of food is served in your cafe should be taken into account.
Smaller stands are more suitable for individual cafes that serve, for example, pastries, cupcakes or desserts. These smaller stands allow for a targeted and visually appealing presentation of these delicate treats.
On the other hand, large stands are for necessary dishes like sandwiches, salads or main courses, as they need more space to display the different ingredients and available options. Especially when the ingredients of the dishes can be changed, personalized, etc.
Depending on the type of food served, you can make sure that the menu display stands are easy to view.
Evaluate the available space
When choosing the size of the menu display stand, the space available to place it is very important. Measure the dimensions of the counter, tabletop, or designated area where the stand will be located.
The stand should comfortably fit into this space without overloading and cluttering the area. If space is limited, consider a smaller booth. For example, smaller table stands or wall-mounted options would be good choices.
By matching the dimensions of the stand with the available space of the cafe, a harmonious and visually pleasing layout can be created.
Good visibility of the menu display stand
One of the main purposes of a menu display stand is to clearly and legibly display the available offer. Regardless of the size you choose, prioritizing legibility and visibility is very important.
The text on the display should be large enough to be easily read from a reasonable distance. So consider font size, style and color contrast for optimal visibility.
Also, leave enough white space around text and images to prevent clutter and allow customers to effortlessly focus on product options.
More on visibility read in our article Effective product placement for increased visibility in stores.
Use menu display stands to attract customers
Menu display stands placed outside the cafe serve as enticing invitations to passers-by, attracting their attention. Therefore, menu display stands can also be placed outside the cafe, with a more concise offer or special offers of the day.
These outdoor displays act as a visual representation of the meals that await inside the cafe or restaurant. With carefully crafted designs, enticing imagery and strategically placed menu accents, these stands create an irresistible appeal to attract potential customers.
Noted content of the menu
When deciding on the size of your menu display stand, consider the content and complexity of your menu.
If your menu consists of a wide variety of items with detailed descriptions, ingredients and options, you may need a larger display to accommodate the necessary information without cluttering the display.
On the other hand, if your menu is relatively simple and short, a smaller stand may be sufficient. Matching the size of the rack to the content ensures that the menu remains visually appealing. The main thing is that it is easy for customers to navigate in it.
By effectively using menu boards outside the cafe, businesses can benefit and turn passers-by into great future customers.
Check out our other tips in articles like The best examples of personalized wooden crates.
